The Challenge & Our Solution
ElumenEd needed specialized landing pages that could effectively market two top-selling products to a national audience, requiring exceptional clarity and high conversion optimization.
Problem Statement
Local success needed a scalable digital asset to effectively transition into the national market.
Solution Statement
Developed two conversion-focused landing pages, optimized for national SEO and A/B testing.
Key Services Delivered
Our focus was on technical execution and conversion rate optimization (CRO) to maximize sales velocity.
💻 Landing Page Development Focus
Our effort was concentrated on designing the perfect conversion funnel, which required more strategic planning and testing capacity than typical website builds.
- A/B Testing Infrastructure: Built-in capabilities to test headlines, CTAs, and layouts.
- Urgency & Scarcity: Strategically placed elements to drive immediate action.
- Mobile First Design: Ensuring optimal experience for the highest volume of traffic.
📊 Conversion Rate Optimization (CRO)
The new pages were designed with an expected boost in key performance metrics, allowing ElumenEd to scale their ad spend profitably across the country.
- Optimized Load Speed: Reducing bounce rate caused by slow page performance.
- Unified Messaging: Ensuring ad copy matches landing page headlines precisely.
- Clear CTAs: Prominent and simple calls to action for easy conversion.
✅ Achieved Outcomes
The project established a strong foundation for ElumenEd's national growth strategy, delivering scalable digital assets optimized for profitability.
National Scalability
Increased Conversion Rate
A/B Testing Ready
Targeted Product Focus
Maximized Ad ROI
Ready to Launch Your Product Nationally?
Let Guerra Fourcade Marketing & Consulting build the scalable, high-converting assets you need to reach new markets.
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